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Why do you need a website?

Iloilo is a prospering marketplace and is said to be the Next Big Thing. To be singled-out above a prospering marketplace requires an Internet presence. Establishing an Internet presence for your company or organization can be one of the most important steps you take. The World Wide Web is the marketplace of our future and fast becoming the most powerful method of global communication available today. In order to stay competitive, businesses and organizations of all types and sizes are finding that having a web presence is essential.

Your web site is often the first impression an Internet user has of your company. A professional website design, just like your letterhead, logo and stationery, should project a distinct and positive image on those who view them, and should lure your visitors to learn more about your company and to conduct business with you. Having a website can help broaden the scope of one's business. Visitors from all over the world will be able to contact you instantly. A website allows you to provide information 24 hours a day, 7 days a week, 365 days a year. Today, it is imperative for companies to embrace an online strategy in order to compete in the new e-economy.

How can effective website help you?

  • The IDC forecast showed a growth of 23% of internet usage in the Philippines in 2007. There are 612M internet users in Asia Pacific alone.
  • A large percentage of Filipinos local and abroad are online - can they find your business?
  • When asked how often people research their products online before buying them, 87% of nearly 7,500 respondents said they did so occasionally to regularly.
  • Google Iloilo and your products/services – can you find your business in the list?
  • Many people research their business needs at night - YOUR site will always be open to them.
  • You can effectively compete against larger, big-budgeted businesses. The Internet levels the playing field for all companies, big and small. Embracing an online strategy will increase company exposure in the global marketplace.
  • You can use your web site as an extension to current advertising and information channels. It will also enhance your business' professional image.
  • You can use your web site to educate your customers and potential customers - a huge saver for you!!
  • Dramatically increase sales by reaching more customers. Word of mouth referrals need a way to find and learn about your business!!
  • Companies that ignore the web run the risk of having their existing competitors and emerging "dot coms" exploit the web to their advantage.


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Definition Of Terms

website - a collection of web pages / documents that are accessed through the Internet.

web page - what you see on the screen when you type in a web address, click on a link, or put a query in a search engine like this page. A web site can have several web pages.

domain name – a name that identifies a computer or computers on the internet. These names appear as a component of a web site's URL. (ex. www.yahoo.com)

web hosting - is the service that makes a web site available to others on the internet 24/7. Basically when you rent web space you are renting disk space on someone's computer which is connected full time to the internet.